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hoopo, Polymer Logistics Bring IoT Tracking to the Supply Chain

By Ken Briodagh

hoopo, a company working on geolocation technology with high-accuracy low-power capabilities via the Internet of Things (IoT), and Polymer Logistics (PL), a provider of Retail Returnable Packaging (RRP), recently announced a partnership to deliver IoT tracking to the supply chain across Europe. The partners said they aim to increase product freshness, reduce food waste, and cut costs along the supply chain.

Through the partnership, which began in February 2018, hoopo has designed a bespoke end-to-end IoT tracking device to digitise PL’s delivery assets. The device enables PL’s European customers to more effectively track and monitor the status of their assets along the supply chain by connecting their pallets and containers to the internet.

hoopo has developed an RF-based solution that uses LoRa transmissions to generate a position independent of GPS. Its unique technology measures the parameters of intercepted signals to calculate accurate geolocation both indoors & outdoors. This maintains the device’s low-power consumption and enables years of battery life, while providing useful intel and data on the assets in real-time.

“This digital transformation of the supply chain is providing Polymer Logistics’ customers with ROI right now,” said Ittay Hayut, CEO, hoopo. “However, our hope is that the business intelligence gleaned by connecting plastic pallets to the internet will also provide data insights that will positively transform the operations of many more businesses in the years to come.”




Edited by Ken Briodagh
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